Savoir. Stories // A Blog

Professionally, this has been my favourite day ever.  Late one sleepless night, I stumbled upon something extraordinary—a charming, abandoned pink house just 15 minutes from Savoir HQ. I couldn’t believe my luck when I learned it had a rich, mysterious history and was set to be demolished in just a few weeks. The opportunity felt too serendipitous to ignore.

From a Green Cord Pinafore to Founding My Own Fashion Business: A Journey Through Fashion, Passion, and Persistence It all started with a green cord pinafore dress and a pink jumper, my go-to outfit as a child on nursery days. My love for fashion grew early—and quickly. In fact, there was a memorable incident at H&M where I grabbed a pink denim jacket right out of a lady's hands because I needed to wear it. I’ve always had a strong sense of style, even when I didn’t know what to call it.

Cowboys boots are more than just a fashion statement! Ariat, a renowned brand in the equestrian world, has a fascinating origin story that dates back to 1993.